User Experience analytics with FullStory

Service Description

Introduction This training provides a comprehensive overview of FullStory, a tool designed to enhance user experience through detailed session replay, analytics, and user journey insights. By the end of this course, you'll be equipped to implement FullStory, utilise its features effectively, and make data-driven decisions. Course Topics 1. Introduction to FullStory - Overview: History, purpose, and key features. - Importance in UX Design: Enhancing user experience and data-driven decisions. 2. Implementing FullStory - Setting Up: Account creation, integration, and configuration. - Installation: Technical steps and initial configurations. 3. What is Session Replay? - Definition: Understanding session replay technology. - Benefits: Identifying UX issues and improving user journeys. 4. Session Replay and the User Experience - Identifying Pain Points: Using replays to find and fix usability issues. - Improving User Journeys: Refining user paths for better experiences. 5. Understanding User Experience and Setting KPIs - UX Fundamentals: Core principles of user experience. - Setting KPIs: Identifying and measuring key performance indicators. 6. Comparisons Between FullStory and Other Analytics Tools - FullStory vs. Google Analytics: Key differences. - FullStory vs. Hotjar: Comparison of features. 7. What Metrics? - Key Metrics: Essential metrics for UX analysis. - Interpreting Data: Turning insights into actionable improvements. 8. Creating Dashboards,Heatmaps, funnels and Journeys - Building Dashboards: Step-by-step process. - Best Practices: Tips for clear and actionable dashboards. 9. Naming Conventions for Metrics and Dashboards - Importance: Ensuring clarity and consistency. - Examples: Recommended naming conventions. 10. Utilising Spaces in FullStory - What Are Spaces?: Explanation and uses. -Creating and Managing Spaces: Organising workspaces for teams.

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